The Power of One: How Simplicity Wins in Online Marketing

Online business gets overwhelming fast. A hundred tools, a dozen platforms, endless tactics. It’s no wonder most people never gain traction—they’re spread too thin, trying to do too much at once. But the truth is, success doesn’t come from doing more. It comes from doing less, better. That’s why I’ve always followed the Power of…

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Medium – January Stats: Bloodbath or Party Time?

January on Medium was errrr …interesting! Considerably more views, more reads, yet somehow, less money per read. You’re not alone if you’ve been scratching your head over Medium’s latest payout calculations. In this article, I’ll break down my Medium stats for January, analyse what worked (and what didn’t), and explore whether the platform is still…

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5 Key Content Lessons I’ve Learned In The Past 20 Years

Most advice on content marketing and blogging is repetitive. “Be consistent.” “Write every day.” “Focus on quality.” We’ve heard it all before, I’ve said it time and time again! But real growth comes from more profound lessons, ones that go beyond the surface and transform how you approach content creation. Here are five insights that…

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How I got 4000 Email Subscribers In 24 hours

When I started out as an Email Marketer many years ago, I needed subscribers so I devised a cunning plan that worked flawlessly. This is what I did. Step One – Reach Out I reached out to every email marketer I knew and I asked if I could give them a free report that I…

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How to Build a Lifestyle Business

I like to think that I have a lifestyle business, I work for a few hours a day and then do what I want for the rest of the day, after I finish this article I’m off into town for a meet up with an old friend, no pressure to get back to my office.…

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How Engagement Will Make Or Break Your Community

A great community isn’t built on fancy features or expensive platforms—it’s built on engagement. You can have the slickest forum, the most advanced chat tools, or the latest AI-powered platform, but if people aren’t showing up, participating, and feeling connected, it won’t matter. People join communities for connection, to learn things and for help in…

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How To Build A Community For Free

Building a community around your content or business doesn’t have to mean expensive platforms or complicated tech. If you want to create a space where people can connect, learn, and grow together without spending a fortune, there are plenty of free or low-cost options. WhatsApp or Telegram Groups Simple, direct, and easy to use. WhatsApp…

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What to Write About When You Start a Blog

When you are starting a blog you have one question to answer,  What should I write about? The internet is filled with content, and it might feel like everything has already been written… it hasn’t; even if you are writing about a popular topic, you have your own angle you can take. The key to…

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You Don’t Need to Lie to Attract an Audience

It’s not surprising that Online Marketers have a bad reputation, from faking screenshots to hiring big houses and Lamborghinis for videos our audiences have seen it all. BUT it doesn’t have to be that way. Honesty is the most powerful tool in a writer’s arsenal. In a world overflowing with exaggerated claims and clickbait, stand…

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