The Ultimate Guide to Monetizing Your Expertise
You Are Your Businesses Greatest Asset In today’s world, where free information is only a click away, your audience has free access to almost everything they need. The true value you bring to your business goes beyond the content you produce it is YOU, your insights, experiences, and your expertise. It is that that sets…
Read MoreContent Is King If You Want To Build An Affiliate Income
Want to build an affiliate income without spending the day spamming social media or DM’ing innocent bystanders and hoping for a reply? There’s a better way that doesn’t involve feeling like a door-to-door salesperson in the digital world. It’s all about content—and not just any content. The type of content that people search for, engage…
Read MoreHarnessing Creativity in Times of Uncertainty
We live in an uncertain world, and at times, you probably feel you have no control over it, but you can control what you do and the people you surround yourself with. I posted this thought on Substack a few moments ago. (The big lesson there probably isn’t the content of the post but the…
Read MoreFrameworks – Create Content For Every Stage Of The Client Journey
If you’re looking to streamline your marketing and guide your audience through a clear journey, content frameworks can be your secret weapon. Create frameworks that work for your style of content and then use them to guide your audience through your business so the finish up in the right place for them. Instead of using…
Read MoreMicro-Actions, Maximum Impact
The Small Steps that Drive Big Results Marketing can feel like an overwhelming mountain of tasks, with endless steps and layers. But here’s a reality check, it doesn’t have to be that complicated. In fact, with a few carefully chosen micro-actions each day, you can build consistent momentum and reach your goals without turning your…
Read More5 Steps to Optimize Your Social Media Profile for Maximum Engagement
Is it Time To Audit Your Social Media Profiles? Have you ever felt like your social media profile just isn’t doing you justice? You post regularly and maybe even get some likes here and there, but followers seem to come and go without really connecting. Here’s the harsh truth, your profile might not be the…
Read MoreMoving Beyond Content to Build Connections
Creating Connections That Last I have members in my community who have been with me since 2008—over a decade and a half of shared growth, ideas, and collaboration. But what keeps people coming back year after year? It’s not just about good content or frequent updates. In this article, I’ll share the strategies that have…
Read MoreMy Six Month Plan
I have a cunning plan! For years, my focus has been to show my audience that online marketing doesn’t need to be difficult. It really is as simple as creating content that resonates and entertains and then you follow up with content that informs and educates. Get that right, and you will have an audience…
Read MoreGive Away The Farm
This Article Was Originally Published On Medium A few years ago, I put together a series of 5 videos that showed people how to use Activecampaign to automate their Online Business. I gave it away. No optin, no registration needed. Prior to that, I sold a course that covered the same topic. The course earned…
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